FOYU: Shopping with AI Agents. Online & In-store.

FOYU is an AI-native retail operating system powered by autonomous agents that unify the online and offline shopping experience. For shoppers, FOYU agents discover, negotiate, and secure the best deals in real time—whether in-store or on-screen. For brands and retailers, agents optimize pricing, inventory, and attribution, turning demand into measurable outcomes instantly. For creators, FOYU automates content monetization with seamless SKU attribution, ensuring influence converts into commissions without friction. For landlords and mall operators, FOYU transforms foot traffic into actionable insights, activating zones and balancing dwell through privacy-first proofs. At the core is our proprietary ARIP™ protocol, built on proof-over-data, ensuring trust, privacy, and interoperability across every retail stack. FOYU is more than commerce—it is the agentic layer that makes retail programmable, measurable, and future-proof.